Sellers Guide

Why List with Margie and Scott To Sell Your Home

As the agents awarded the privilege of representing your home, Margie and Scott are honored to pledge their full commitment to making the sale profitable, timely and stress-free.  Margie and Scott are a hands-on team that delivers a technology-driven multi-platform marketing campaign with an emphasis on making your property stand out. Carefully working with Sellers prior to listing, Margie and Scott use a detailed approach, knowing there is only one opportunity to make a strong first impression. Margie and Scott take pride in providing an innovative custom marketing plan design to reach as many potential qualified buyers as possible, enabling your home to sell for top dollar.

Counseling Services

Competitive Market Analysis

Margie and Scott will thoroughly and thoughtfully analyze the current local real estate market to accurately determine the most effective list price and likely sales price for your home.

Staging Services

Based on Margie and Scott’s experience in showing homes to buyers, they will advise you on the partial or full staging of your home designed to optimize results.

Pre-Marketing Repairs & Improvements

Margie and Scott will recommend or refer you to expert professionals regarding any repairs or home improvements, where appropriate, which can position your home more competitively.

Seller Disclosures

Margie and Scott will explain all disclosure requirements and forms in order to best assist buyers in preparing offers for your property.


Marketing Strategy

Margie and Scott will create a customized and comprehensive marketing strategy unique to your home to yield maximum exposure to the most likely prospects for your home. Coldwell Banker’s global reach includes offices in 49 countries, with over 3100 Coldwell Banker offices and more than 84,000 sales associates worldwide.


Quality photography, including still, drone, ariel or 3D home tours is essential for all media platforms. Buyers often make decisions about which home they would like to tour based solely upon photos, making the quality of the images presented essentially to stimulating interest and increasing the properties’ value. With an experienced eye for design, Margie and Scott are on-site for all photo shoots to perfect each image taken by their high-end real estate photographers.

Comprehensive Online Marketing

Your property will be syndicated to the world’s leading real estate websites, including over 300 web partners around the world. With the broad exposure that includes social media, your property will reach a local, national and international audience of buyers. Your listing will be featured on all leading real estate websites such as,,,, and Coldwell These sites further distribute to additional partners, including newspaper sites.

Powerful Print Advertising

Exclusive to Coldwell Banker Residential Brokerage, the View and Estates and Homes magazines are the largest real estate publication in Southern California, with an annual readership of over 15 million copies, giving your property exclusive exposure. Margie and Scott will provide custom property brochures and print advertising designed to showcase your property in the best possible light.

Promotion to Other Brokers

Thanks to their connections to the top agents and networking groups in our local community plus other Coldwell Banker affiliated brokers and sales associates around the world, Margie and Scott will increase your home’s visibility.

Multiple Listing Service

By presenting your property in the local Multiple Listing Service (MLS), Margie and Scott will ensure that maximum impact is achieved by increasing total market exposure to all agents working with potential buyers for your home.

Email Marketing

Margie and Scott will design an email campaign to reach agents and buyers with custom-designed promotional materials that uniquely highlight your property and are easily shareable online.

New Technology/Rapid Response

Provide a marketing edge that includes mobile apps and rapid representation. Through HOMEBASE intouch, a proprietary technology that connects online inquiries about your home from prospective buyers to be responded to within 60-90 seconds. Leads that are generated online will instantaneously be routed to Margie and Scott for immediate response.



Margie and Scott require all buyer’s offers to be presented with written loan pre-approval and request cross- qualification with an additional lender, if necessary. They will provide you with an estimated Seller Net Sheet, outlining the estimated proceeds you can expect from the sale of your home.

Customer Service

Marketing Activity Report

Until your home is sold, Margie and Scott will keep you fully informed of competitive market conditions, buyer activity and every action taken to market and show your property.

Personal and Timely Response

Margie and Scott will return every phone call and email within minutes in addition to providing you with weekly progress reports about the marketing and showing of your home.

Purchase Offers

On your behalf, Margie and Scott will review and negotiate at your direction, all purchase offers.


Margie and Scott will coordinate the scheduling of necessary inspections, appraisals and remedies to ensure a smooth closing.


Margie and Scott will monitor and keep you informed of your transaction throughout the entire escrow period.


If you are relocating out of our market area, Margie and Scott can connect you with a real estate professional in your destination to assist with the purchase of your new home.